Pet Peeve #742...


I honestly don't know how people like this even survive.

It's amazing how lazy people in the "eat what you kill" industries on LinkedIn can be.

I get that it's a numbers game but damn, give yourself a sporting chance.

Exhibit A. That's not my name.

Let's try to get the name right shall we? It's the absolute least you can do.

"Thanks Clutch, we're all good here."

Exhibit B. That's not my job.

If you took 30 seconds to look at my LinkedIn profile, you'd know I haven't worked in the fashion industry in seven years.

"Thanks. If I'd had any vision of a future in the fashion industry, I'd still be in it."

Exhibit C. No words...

What the hell do you do dude?

"Thanks! After reviewing multiple proposals for this exact thing, we JUST hired another company to do it. Best of luck."

Look, even if you're just going for numbers, at least take a second to get someone's name right. I get it if you're still using variable data (a whole different debate), but this is LinkedIn.

For those of you who actually want quality connections, there are varying degrees of effort you could (and should put into it) beyond just getting the name right.

First off, quit coming in hot. There's a level of desperation in it to the point where even if I could use your service, I don't want it.

Instead, go into it by making a true connection. It shouldn't be about what you get out of it. It's about constantly planting seeds with the intention of helping people.

It could be as simple as liking, commenting, and sharing something they posted. A step further could be to subscribe to their emails. If you really want to get fancy, actually READ a few their emails and then reach out with a thoughtful question about something you read in said emails.

These are just a few specifics, but the overall mindset needs to be, how can you serve this person without wanting anything in return?

If you haven't taken the time to know me, why on earth should I give you any of my time at all?

Katrina "my name is Katrina" Turner

👉Want me to help grow your business? This is what I do.
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*Disclaimer: there may be typos and varied fonts from time to time, if that bothers you, this is not the list for you.

The Power of a Curious Mindset

Hi, I'm Katrina, a 20+ year marketing strategist helping people transform their businesses and lives through the power of curiosity. Twice a week I'll share highly valuable, debatably humorous and possibly life-changing emails about the mind-blowing things that can happen when you start asking the right questions.

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