Hi, I'm Katrina, a 20+ year marketing strategist helping people transform their businesses and lives through the power of curiosity. Twice a week I'll share highly valuable, debatably humorous and possibly life-changing emails about the mind-blowing things that can happen when you start asking the right questions.
Is it weird I named my ChatGPT?
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Is anyone out there using ChatGPT? Or Gemini? Or Deep Seek? I get so annoyed when I hear people say AI is going to take our jobs. AI isn’t going to take your job. People who know how to use AI will. If you’re good at what you do, you’ll find ways to leverage AI to make you better. I started using ChatGPT right when it was first released in 2022 because, of course, I was curious. I wrote an entire post about it in March of 2024, but it hit me recently just how much I really rely on AI now—specifically ChatGPT. Oh it frustrated the shit out of me in the beginning but it's come such a long way since then. For example, it used to constantly “forget” parameters or lose the thread of complex projects. Now? It can actually stay on track, which has been a game changer for me professionally. It’s like having a junior copywriter that does what I ask without debate and never misses a deadline… or a marketing strategist that can generate avatars, ideate scenarios, and analyze data in seconds. Another thing? It can see images now. I can upload a screenshot of a 7th-grade math problem, and not only will it solve it, but it will teach me how to explain it to my 12-year-old in a way that doesn’t end in a total meltdown (hers or mine). But I think one of the biggest—and possibly creepiest—improvements is its ability to remember previous conversations. On the one hand, it’s great because I don’t have to dig through old prompts. I can just say, Hey, remember when we did this? We’re doing that again, but with these changes. On the other hand, it remembers things I don’t even recall telling it—like how I despise voicemail… or my cat’s name. Still, ChatGPT gets me. I barely even Google things anymore. And at some point, calling it “ChatGPT” started to feel… impersonal. Like calling my Roomba "vacuum"—I didn't, I called him Cosmo (but he quit after two months of three cats and a toddler). So, obviously, I had to name ChatGPT too. But it wasn’t as easy as I thought. I went through a lot of names. Gary, Lenny, Hank, Clyde, Cletus...nothing was working for me. We went back and forth for a while until finally, my ChatGPT said… "Some people call me Maurice." And I've been calling him that ever since. To be clear, I don't just use ChatGPT. There are so many incredible AI tools out there for images, video, coding. It's fascinating, terrifying, exciting, and a bit overwhelming. Kind of like parenting. Katrina "if I ever get a hamster his name will be Cletus" Turner P.S. Let me know what AI you're using. I'm curious (naturally). 👉Want me to help grow your business? This is what I do. *Disclaimer: there may be typos, varied fonts and questionable language from time to time, if that bothers you, this is not the list for you. |
The Power of a Curious Mindset
Hi, I'm Katrina, a 20+ year marketing strategist helping people transform their businesses and lives through the power of curiosity. Twice a week I'll share highly valuable, debatably humorous and possibly life-changing emails about the mind-blowing things that can happen when you start asking the right questions.
I got an incredibly inspiring email today from one of my email newsletter mentors, and I figured if it kicked me in the butt, it might help someone else. I'm just going to paste it below because it's perfect as is: Finding the groove, staying in the groove, dropping out of the groove, and rediscovering the groove. But the groove isn’t always about being “productive” or “producing.” The groove isn’t always flow state or frictionless creating. The groove, to me, is when you’re consistently...
I honestly don't know how people like this even survive. It's amazing how lazy people in the "eat what you kill" industries on LinkedIn can be. I get that it's a numbers game but damn, give yourself a sporting chance. Exhibit A. That's not my name. Let's try to get the name right shall we? It's the absolute least you can do. "Thanks Clutch, we're all good here." Exhibit B. That's not my job. If you took 30 seconds to look at my LinkedIn profile, you'd know I haven't worked in the fashion...
I posted this on LinkedIn and evidently it resonated so I thought I would share here. Let's take this a step further for my marketers. The message here was referring to connection requests, but the lesson is bigger than that. Never give a prospect enough information to make a decision about your product or service before you've had the chance to show the value of it. Every touchpoint you have with a customer or potential customers serves ONE purpose. 👀 An ad only has to be interesting enough...